ABOUT

Of Place Films is a Melbourne-based storytelling consultancy and production company that uses documentary methodology to reveal and express authentic brand narratives for founder-led businesses.

Mitchell Withers

For founder Mitchell, the path to Of Place Films was never a straight line, but a steady return to the one place he has always felt most connected; telling stories. "Over the past decade, I moved between documentary filmmaking, community engagement, film mentoring and running a production company, with each chapter deepening my understanding of how people make meaning from their experiences. This has shaped my belief in documentary methodology as a way to reveal truths by simply prioritising listening." When life called for a more intentional, sustainable direction, he refined his practice into what Of Place Films is today: a space where love of story, a relational way of working and commitment to craft converge. This foundation guides our work with founder-led food and beverage brands whose stories already embody grit, unique philosophy and purpose; our role is to bring those stories to life with depth, honesty and artistry.

Our process is very intentional. We listen deeply, explore curiously and collaborate closely with our clients to find the authentic heart of their story. Guided by both strategy and a fascination for lived experience, we craft films that bring together brand purpose with emotional truth. When these align, audiences do more than watch; they connect.

Our curious approach to working with stories allows us to transform complex narratives into something cohesive, human and memorable. Through our documentary methodology, we uncover the relationships, philosophies and local connections that define each brand. The result is work that transcends content to become a piece of art that reflects your values and amplifies your voice.

Of Place Films founder and director, Mitchell Withers on set

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Ready to connect with your audience and grow your business through compelling documentary storytelling? 

Let's Tell Your Story